CASE STUDY
Karma Kebab & InSync: fast-tracking success hiring a Head of Sales in 3 weeks

In this case study you will find:

How Karma Kebab filled a crucial role in just 3 weeks

The first qualified candidate was presented within 7 days

What strategies we used to overcome the challenges

Karma Kebab's quest for leadership talent

Karma Kebab, an innovator in the plant-based food sector, aims to redefine how we think about kebabs. Before partnering with InSync, Karma Kebab faced challenges in recruiting for a newly created position: Head of Sales. The company's rapid growth necessitated this role to lead and drive further expansion.

Yet, having never made an external hire at this level, Karma Kebab was navigating uncharted waters. The role's responsibilities needed to be clearly defined, not just in terms of business goals but also in fitting with the company culture.

Challenges

Rapid leadership placement needed

First venture into external hiring

Quest for skill and cultural alignment

THE RESULTS

The results achieved highlight our progress and success, with more milestones expected and counting.

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HIRES

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INTERVIEWS

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PROPOSED

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HIRES WITHIN

The journey to success

Our success was driven by a focused strategy tailored to Karma Kebab's needs. Combining headhunting, strategic job marketing, and job board utilization, we ensured a balance between skill and cultural fit.

Starting with targeted headhunting, we identified candidates meeting precise criteria. We also utilized LinkedIn and job boards to attract individuals aligned with Karma Kebab's values.

Moreover, ongoing consultations allowed us to refine the ideal candidate profile, ensuring alignment with both skills and culture. This collaborative approach epitomized our commitment to exceeding expectations in the hiring process.

TIMELINE: From onboarding to results

This timeline highlights the accelerated onboarding journey, showcasing how we reduced the time from initial introduction to full team integration.

December 2023 - Initial briefing

During the briefing, we clarified the necessary profile for the role, a process that was essential for Karma Kebab's requirements.

DECEMBER 2023 - Presentation of candidates

In just 2 weeks, we interviewed all 6 candidates, with 4 smoothly moving on to the next selection round.

JANUARY 2023 - Successful filling the key position

In the final stages of our search, Karma Kebab had 3 strong contenders. Joop emerged as the clear choice, reflecting our criteria perfectly. With effective communication and negotiation, we're now set for success with Head of Sales Joop joining Karma Kebab.

Results that speak

Let's do this

The strategic hire of Joop as Head of Sales has poised Karma Kebab for its next growth phase in the plant-based food industry. This case study demonstrates not just the fulfillment of an immediate hiring need but a significant step towards sustainable growth and industry leadership.

Through this partnership, Karma Kebab has streamlined its recruitment process, setting a new benchmark for success in the competitive and rapidly evolving plant-based food sector.

About InSync

Over the past few years we've built 300+ partnerships, created a talentpool
with over 50.000+ candidates, and been able to decrease our time-to-hire of 4-7 weeks.