2023 @ Owlie Jobs. All rights reserved.
2023 @ Owlie Jobs. All rights reserved.
Living the organisational culture and values.
Supporting the business to ensure the continued achievement of performance objectives.
Proactively collaborating with all areas of the organisation including Strategy and Planning, Commercial, Marketing Operations and Implementation and Finance.
A competitive salary up to €50,000 per year.
At Twenty Degrees, you’ll have plenty of opportunities to develop yourself and grow within the company.
You’ll work in an informal and open work environment where collaboration, sustainability, and engagement are key values.
At Twenty Degrees, there’s plenty of room for fun alongside hard work.
Twenty Degrees specialises in the commercial development of branded fresh produce, leveraging industry knowledge and expert skills to elevate brands on a global scale.
Twenty Degrees transforms fresh produce into global fast-moving consumer goods (FMCG) brands by uniting specialist expertise in IP protection, strategic marketing, brand management, quality assurance, compliance, territory management and licensing.
Leveraging our dynamic international teams and global resources, Twenty Degrees harnesses over 30 years of experience building, protecting and integrating brands in the fresh produce industry to create household names.
Strategic Expertise
Clients trust Twenty Degrees for our deep understanding of brand strategy, marketing innovation, and European market dynamics. We don’t offer one-size-fits-all solutions — we craft tailored strategies that deliver measurable results.
Multi-Market Execution
With extensive experience managing campaigns across multiple countries, we understand the cultural nuances and regulatory environments that impact marketing success in Europe.
Collaborative Approach
We act as a true partner. Clients value our transparent communication, proactive mindset, and ability to align diverse stakeholders toward shared business goals.
Creative + Data-Driven
Our unique strength lies in combining creativity with analytics. From storytelling to performance marketing, we use data to inspire ideas and ensure continuous improvement.
Flexible and Agile
We adapt quickly to shifting market trends and client needs — always maintaining high quality and delivering on time.
Long-Term Impact
Clients choose Twenty Degrees not only for campaign execution but for building sustainable brand equity and long-term growth.
Question: The growth of social media has given rise to the idea of personal branding, where everyday people are encouraged to present an ‘on-brand’ identity to the world. What does branding mean in the corporate space?
Answer: Funnily enough it should be the same thing! People conflate a brand with a logo, but a true brand is as much about your personality as it is about your appearance.
In the corporate space this is especially important; a brand is what business does. A strong corporate brand has a bigger picture purpose, a set of values, a tone of voice, and a personality or archetype that humanises them. When managed well, these things will define how many areas of the business work, not just the marketing department.
Question: When it comes to branded fresh produce, which areas of branding do you focus on – are they specific to the FMCG arena, or is branding branding, regardless of industry?
Answer: In a sense branding is branding, regardless of the industry. But in a commodity category it is especially challenging to differentiate your product from your competitors, and a standout brand identity backed up by a strong strategy is the key to doing this well.
Most businesses believe their product is truly unique, and in some cases this is true. However, to the consumer that difference is much harder to identify, if they are even looking for it! In fresh produce this is a particular challenge – people don’t associate fresh produce as brands. Their starting point is that an apple is an apple.
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